We are doubling down
on "Buy Light, Give Light"...
Discover our new pledge
towards more transparency
...for the people of
Laikipia County, Kenya
Quick Summary
New on-site partner:
Habitat for Humanity
Habitat will run a
MEAL assessment for 3 years to measure the impact of our donated solar lamps.
One community project
for 3 years in Kenya
For the first time,
we settle on one community which will sustain our efforts and allow us to monitor impact on the ground.
Price increase:
from 15 to 25cts
To reach more transparency, we also had to look for methods to do so: Habitat will perform a MEAL assessment.
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Thank you for the trees!
Our New Brand Commitment
❌ No on-site partner
❌ New site every year
❌ No proof of receipt
❌ Limited assessment
✅ Donations (but no %)
BEFORE
✅ On-site Partner: Habitat
✅ One site for 3 years 🇰🇪
✅ Digital proof of receipt
✅ MEAL Research (by Habitat)
🎊 Fixed 1% of our revenue
NOW
Your Participation
For planting trees 🌳
❌ Multiple sites
✅ Price: 0,15 cts/lamp
⚠️ We will not plant trees for Good&Mojo products
anymore
For solar lamps
✅ One site for 3 years 🇰🇪
🆕 Price: 0,25 cts/lamp
🔆 Your donations will go towards buying & distributing solar lamps to Kenya.
BEFORE
NOW
Avoid 'Greenwashing'
Our 3 considerations to
Third-Party Verification
We will use
WakaWaka & Habitat
as the 3rd parties
to increase credibility
to our green claims.
Stakeholder Education
Educate our stakeholders
about greenwashing
and how our organisation
is committed
to avoiding it by launching joint participations in doing good.
Monitoring Data Access
We provide access
to stakeholders to
the data provided by users on-site and monitor how this positively impact their lives with the MEAL assessment.